In this infographic we provide you with a checklist for your email content.
Every time you are about to send out an email, read it with our checklist on the side. This will highly improve your email’s copy and will likely lead to much better stats. Let us know what you think in the comments below and make sure to share this checklist with fellow marketers!
How to Write Email Content
Insert Call To Action in Your Email Content
Create a Sense Of Urgency To Emails
A Picture=1000 Words of Content
Less Email Content is More
Added Value Content To Emails
Keep Your Fingers on the Pulse
To the Point!
Animate Your Email Content
Don’t worry, I’m not talking about full blown Disney cartoons – just use a bit of movement, like making the ‘Call to Action’ button jump or make something happen next to an important area to catch your reader’s eye.
Personal Text Only
Sending occasional Emails that looks and sounds like it has come from you personally usually gets brilliant conversion rates as your prospects do not think that they are being mass marketed to. This is a brilliant trick, just don’t do it too often…
Nobody is Perfect
So often I meet Business Owners that insist on writing the perfect piece of copy and end up missing deadlines or even worse, never sending anything out. Look at each article you write as a stepping stone to get you closer to your goal, and always Test measure so that you can improve each time and have confidence that you are delivering content that is genuinely ‘Brilliant’.
popcorn is a smart, easy-to-use and efficient platform that not only helps you compose beautiful emails and newsletters but also helps you manage your sales funnels and leads. If you would like to test popcorn and see if it could help improve your email marketing game, you can sign-up for the free trial here.