About SHL Cleaning Services
What our customers say
popcorn is a brilliant system that helps us generate loads of hot sales leads.
Director, SHL Cleaning Services
Steve had previously been using an external marketing company to create and manage his email marketing via MailChimp, but he lacked control and the intelligence to support the sales process. It was also proving to be a costly way of generating a small number of sales leads, many of which not well-qualified.
After watching a few short training videos, Steve took the email marketing function in-house. By using popcorn, he regained control; used popcorn’s easy to use drag and drop editor to create powerful and consistent emails for himself. He would then use the simple filtering tools to quickly segment his contacts. He could send targeted emails in a matter of seconds, something he was not previously able to do. The CRM and lead generation tools tracked his contacts across both email and website activity, flagging up contacts who were showing patterns of engagement as hot prospects.
Since using popcorn, Steve is now in control and able to see the bigger picture around his prospecting process. This has increased his sales lead generation by 500% (of which 70% converted). Steve directly credits popcorn with £750k of new sales, in just 6 months of using the platform.
Increase in sales lead generation
Conversion of hot prospects identified by popcorn
New sales in 6 months
Features SHL Cleaning has used:
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