Case Study:

How popcorn gave Kinetic Communications control over their prospecting process

About Kinetic Communications

Kinetic Communications is a dynamic and award-winning digital marketing, communications, social media and strategy agency based in Birmingham, UK.

kinetic communications logo case studies how popcorn gave kinetic communications control over their prospecting process

What our customers say

We are in complete control of our prospects and pipeline. popcorn mirrors our business’ sales process – even better – the dashboard, at a glance, tells us how we’re doing.

charlotte thorp kinetic communications how popcorn gave kinetic communications control over their prospecting process

Charlotte Thorp

Communications Specialist, Kinetic Communications

The Problem

The Kinetic team had been using Zoho for their CRM, which they found overly complex. Because of this, the team were not using it on a day to day basis. Even after investing in a 4 day training course, they found that the system still failed to synchronise with their sales funnel and business processes. They were making more work for themselves and were missing sales and losing opportunities. 

The Solution​

The Kinetic team found it easy to get to grips with popcorn’s simple CRM, with practical support provided via both phone and click-by-click training videos. This meant that Kinetic had a CRM that was up and running and working for their business in just 15 minutes

They are able to use the popcorn’s tools to ensure that they never forget to follow up on an opportunity. popcorn flags up new Hot Prospects to them when they start to re-engage. They also have complete visibility of their entire prospecting process. Now, the team all happily use popcorn on a daily basis.

‘Ultimately, popcorn ensures we keep track of every contact and our business is growing as a result.’

15 minutes

To set up and get meaningful results

New hot prospects

Identified immediately

Everything about popcorn is so simple yet effective. It’s exactly what we need!

Features Kinetic Communications have used:

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