The Small Business Alternative to HubSpot
Move every prospect from the first hello to a closed deal with a CRM that’s actually simple to look at – and even simpler to use.
4.9/5 on Google – Trusted by hundreds of UK small businesses | 🇬🇧 UK-based support
One simple system for the whole customer journey
Designed for small businesses, the daily, marketing and sales dashboards work together as one connected system rather than three separate products, so you don’t have to piece everything together yourself.
Always know where you stand
The daily dashboard dashboard brings every lead, deal and follow-up into a single view, so that 90% of your daily tasks are covered.
Turn interest into leads, automatically
The essential marketing tools you need to capture and warm up new leads, so your pipeline fills itself before you've lifted a finger.
Never let a deal go cold
Full visibility of your sales process, whether you're a one-man band or a team of 15, so you always know how your sales are performing and where you should be focusing your time.
What’s stopping your prospects saying yes?
Free 2-minute quiz – get your sales health score instantly.
Already looked at HubSpot?
Here’s what small businesses tell us made them switch to popcorn instead.
Example comparison: popcorn vs HubSpot for a 3-user team
A 3-user team sending up to 3,500 emails and 1,000 WhatsApp messages a month — both within popcorn's standard allowances — pays £99 a month with popcorn. The same usage on HubSpot Marketing Hub Professional costs £702 a month (3-seat minimum) plus a one-off ~£2,370 onboarding fee — a saving of roughly £603 a month, or over £9,600 in year one once HubSpot's onboarding fee is included.
Figures exclude VAT. HubSpot figures are converted from their published USD pricing (~$1 = £0.79) since HubSpot doesn't publish GBP pricing for this tier. Use the calculator above for your own team size and usage.
popcorn vs HubSpot Calculator
See how popcorn CRM compares to HubSpot, Zoho, plus many more:
Don’t just take our word for it
Join hundreds of UK business owners who simplified their sales with popcorn.
Simple pricing structure
No Contracts – No Hidden Fees – No Setup Costs
You just pay for the people using popcorn – that’s it. Need more email marketing or WhatsApp reach as you grow? Add credits, only if you need them.
Free CRM
Free forever - Daily dashboard, up to 250 contacts, 1 sales pipeline, online support.
CRM - £59/month
1 user · Dashboard, marketing & sales tools (All features included), UK based phone support and onboarding support.
Common CRM questions from small business owners
Choosing a CRM isn’t just about how many features it has. It’s about whether it fits the way you actually work. Here are some practical questions about using popcorn to manage your customer journey, connect your sales and marketing, and grow without unnecessary complexity.
popcorn brings your contacts, follow-ups, sales pipeline and marketing activity together in one system. Instead of jumping between spreadsheets, inboxes and separate tools, you can manage more of your customer journey from one place.
popcorn combines CRM, sales and marketing tools in one platform. You can manage contacts and follow-ups, track opportunities through your sales pipeline, and use email marketing, automation and website tracking to generate and nurture leads.
Yes. You can capture and organise leads, keep track of your follow-ups, move opportunities through your sales pipeline and see the activity around each contact. This gives you a clearer view of what needs to happen next, rather than relying on memory or scattered information.
You can keep the lead in your pipeline and set a reminder for when you need to follow up. You can also use Popcorn’s marketing tools to keep prospects engaged through email campaigns and automation until they’re ready to have another conversation.
Yes. popcorn can connect with tools such as Gmail, Outlook 365 and FreeAgent, helping you keep information connected and reduce repetitive admin.
Yes. If you’re currently using a spreadsheet or another CRM, you can bring your existing contact information into popcorn rather than starting from scratch. You can then organise those contacts around your sales process and follow-ups.
Yes. You can start with the core CRM and add more users, pipelines, contacts, marketing tools and sales functionality as your business develops. This means you don’t have to start with a complicated system built for a much larger business.
popcorn is designed specifically as a simpler alternative to HubSpot for small businesses. The right CRM depends on your business, team and requirements, so Popcorn also provides a comparison tool to help you look at the differences and understand what you would actually pay.
